Starbucks Talks Race over CoffeeMarch 19, 2015
Starbucks just added a jolt to a morning cup of java. The jolt is not from some exotic Central American or African brew. This bounce is not due to an extravagant aromatic coffee bean. The added sway does not come from what is in the cup. It’s what is written on the cup and what the Starbuck’s server says to you when you pick up your cup of java that is jerking Americans awake.